PUMA and Sundowns Drum Up Passion with ‘The Beat Goes On’ Kit Launch

PUMA AND SUNDOWNS DRUM UP PASSION WITH

'THE BEAT GOES ON'

KIT LAUNCH

Author: John Aliu

Every year, the entire Yellow Nation Family eagerly anticipates a special event - the celebration of the launch of their new jersey ahead of the upcoming season.

This exciting occasion consistently generates rave reviews among supporters and sports enthusiasts from across South Africa and beyond. The excitement is also felt on social media, where various platforms buzz with anticipation, as discussions and hashtags flood the internet.

Each season unleashes an exciting display of creativity as Mamelodi Sundowns Football Club (MSFC) unveils a distinct and captivating design, brimming with intricate details that artfully symbolize the energetic spirit and purpose of the team ahead of the new campaign.

This season is no exception, as the club reveals yet another breathtaking design concept: “The Beat Goes On.” This innovative design pays homage to the African Rhythm that resonates through the passionate Masandawana fans on match days, infusing the jersey with the heartbeat of the Yellow Nation.

The home shirt graphic showcases the MSFC logo print surrounded by audio waveforms, beautifully representing the thunderous drumbeats, euphoric singing and enthusiastic chanting of both supporters and players before, during and after matches. It is a design that truly captures the essence of the vibrant atmosphere at Masandawana games.

Moreover, with the incorporation of cutting-edge technology, the player’s shirt now stands as the lightest PUMA shirt ever, boasting a mere 72 grams in weight — a remarkable feat that excites Reigning PSL Footballer of the Season and DStv Premiership Midfielder of the Season, Teboho Mokoena.

“When a shirt feels good, you do good — it’s that simple. Apart from the comfort, the texture and fabric are just perfect. I’m thrilled to be part of the unveiling and I can already feel the confidence this jersey brings,” Teboho stated with enthusiasm.
The material construction of the jersey incorporates a structured, four-way stretch that not only reduces weight but also minimizes friction, ensuring smooth and unrestricted performance on the field.

This thoughtful design concept has garnered praise from midfield maestro Themba Zwane, who is a fan of round necks and appreciates the perfect blend of form and function.

“I am beyond excited because this design is fresh and I love the comfortable feel it provides. The texture is incredible and wearing this jersey fills me with utmost confidence. Being part of the launch holds a special significance and I feel honored to represent this great club in this remarkable kit. I am confident that supporters will share the same excitement as me when they get the opportunity to purchase the replica jersey,” said Zwane.

The new home kit embraces tradition with the iconic yellow shirt, blue shorts and yellow socks. It proudly displays the CAF Champion’s League star above the team badge. On the back of the neckline, the initials “MSFC” and a map of Africa are situated, representing the club’s profound pride in its African heritage and its determination to be a dominant force in continental competitions.

Mokoena believes these distinctive features resonate with the club’s firm quest to fight for supremacy across the continent in the upcoming season.

“Having the African map on the design reinforces our desire to become continental champions once again. As players, we know this is not just a dream; it’s a vision we work tirelessly toward every day. We are inspired by the greatness that this jersey symbolizes and we carry the hopes and dreams of everyone who believes in us,” Teboho concluded.

The new away kit exudes a bold and striking look with its blue shirt, complemented by white shorts and blue socks, creating a captivating visual contrast. The away kit embodies the spirit of taking the Yellow Nation’s pride and determination wherever they go, ready to conquer new challenges on foreign soil.

Lehlogonolo ‘Hlogi’ Mashigo believes the new design will inject more belief and motivation into the team.

“The concepts behind these kits are a visual reminder of the pride and honour that comes with representing Mamelodi Sundowns. I firmly believe it will be a source of positive energy and unity, motivating us to achieve greatness together,” Hlogi stated.

Bambanani Mbane highlighted the immense significance of the latest design, emphasizing how it serves as a powerful connection between the players and the supporters.

“Donning this incredible jersey already gives me a deep sense of bonding with my teammates and the Yellow Nation Family. It’s more than just a jersey; it’s a symbol of our shared goals, our commitment to excellence and our determination to make every moment count on the field,” said Mbane.

With this latest design, Mamelodi Sundowns aims to make a statement both on and off the pitch. These new kits serve as a rallying point for the team and its highly esteemed supporters, symbolizing their unity and shared commitment to success.

As the players don these remarkable jerseys, they carry with them the pride of representing the Yellow Nation Family and the determination to achieve greatness together with every kick, every tackle and every goal.